OUR TALENT

YOUR KIND OF PEOPLE.

PLAY HARD.

We recharge our creativity outdoors by skiing volcanoes, scaling desert towers, and running across the Grand Canyon.

WORK HARD.

Helping great ideas thrive since 2016. We relentlessly guide, inspire, innovate, and generally make life better for our partners.

CARE HARD.

Personally and as a team, we volunteer with nonprofits, advocate for public lands, and give to environmental causes as a 1% for the Planet member business.

WE’RE HIRING.

JOIN OUR COLLECTIVE.

Bonfire Collective partners with outdoor brands to help them reimagine the future, build movements, and grow explosively. Our team of brand and story experts develop visionary insights, strategies, content, and marketing campaigns that guide and inspire. 

We work exclusively with mission-based and forward-thinking organizations that are positively impacting the future of recreation and conservation. Our clients include national non-profits like the American Mountain Guides Association and the American Institute for Avalanche Research and Education, as well as outdoor brands who are shifting industry paradigms, like Ibex, Alpenglow Expeditions, and Rocky Talkie. We work across a variety of adventure- and experience-driven industries that have an impact on the environment or the outdoors, such as: innovative outdoor products, guide services, ski areas, adventure travel, gyms & outfitters, renewables and green tech, recreation and conservation/environmental nonprofits.

Open Positions:

Position Description 

The Bonfire Marketing Manager shapes how Bonfire is perceived among our target audiences. This contractor works closely with Bonfire’s CEO and Sales Director to establish strategy and goals — then develops, manages, and optimizes content and campaigns that drive results.

Essential Duties and Responsibilities

Marketing Strategy & Budget

  • Develop and oversee marketing strategy and use it to guide all marketing decisions
  • Alongside CEO, create and manage marketing budgets to support strategy 

Brand Management

  • Oversee and continually evolve brand identity, message, positioning, and direction
  • Develop and continually evolve brand guidelines with the Creative Director
  • Manage brand consistency and alignment across all channels

Content Strategy & Marketing 

  • Own social media strategy, create engaging and on-brand content, publish posts, manage accounts and social engagement, and generally grow social audiences
  • Create email marketing strategy, create and manage all email communications, and grow email contact list
  • Keep website up to date, developing and optimizing web content as needed
  • Concept and build out Bonfire’s portfolio and case studies
  • Develop print material, swag, and other collateral as needed
  • Work with team to develop and distribute thought leadership initiatives on LinkedIn and beyond
  • Concept, create, and execute newsletters, including annual newsletter and monthly LinkedIn newsletter
  • Create and execute a content distribution strategy for all social media, paid media, and PR content

Events

  • Work with Sales Director and CEO to determine which events & trade shows Bonfire will attend, who will go, and what support materials will be needed
  • Assist in concepting and pitching presentations and other thought leadership opportunities for key events 

Business Development Support

  • Assist Sales Director and CEO with proposals, case studies, and other business-development initiatives to ensure all materials align with Bonfire’s marketing strategy and brand standards

A Great Marketing Manager will…

  • Have a creative mind as well as a head for business
  • Stay up to date on trends in marketing and the outdoor industry
  • Be equally excited about (and qualified in) marketing strategy and efficient execution
  • Deploy expertise across a diversity of marketing disciplines
  • Enjoy developing and managing content, especially social media and email marketing
  • Become an active Bonfire team player and internally communicate often and effectively
  • Consistently meet deadlines and established KPIs
  • Be extremely detail-oriented and organized
  • Continually learn and take on new challenges and responsibilities
  • Be open to feedback and incorporate it into their work
  • Have a passion for playing outside and protecting the environment 
  • Have experience in and passion for the outdoor industry

Qualifications

Five or more years of relevant marketing experience, ideally as an agency marketer or in a comparable B2B field. Familiarity with the outdoor industry and brand / creative / advertising agencies is a plus.

Location

As a company, we offer tons of flexibility on where, how, and when you work, and this position can be fully remote. However, if you’re located in the Denver–Boulder metro area, there is an opportunity to base out of our stunning office space in downtown Golden, Colorado. 

Hours

15–20 hours/week to start on retainer as an independent contractor. Opportunity to increase hours over time.

Compensation

$40–60 per hour depending on experience, efficiency, and quality of work. Opportunity to increase rate over time. Long-term potential for employment.

Sound Good? Here’s How to Apply

If you’re interested in this position, please email [email protected] with “Marketing Manager” in the subject line. Include the following:

  • Your resume 
  • A brief cover letter
  • A story, told in whatever format you want, that convinces us to speak with you
  • Your current location, availability, and contact information

Position opened until filled.

Actively Seeking Talent In:

Organic Social

From writers to managers to strategists, we’re looking for experienced social media specialists who love the craft and are up-to-date on latest trends.

Creative Direction & Campaign Concepting

Wanted: brand-savvy conceptual thinkers who can translate ideas into powerful campaigns, language, and internal/external briefs.

Graphic Design

We’re looking for experienced creative directors as well as junior designers. Ad designers, especially those familiar with designing for social platforms, wanted.

Copywriting & Editorial

Specifically in search of specialists in: ad copy, branded content, editing, and long-form storytelling.

Content Strategy

If you understand the complete organic landscape, how channels work together, and how to use organic to generate ROI, let’s talk.

Let Us Know You’re Out There!

Click the button below, and shoot over your resume, portfolio, and a note about how you can contribute to our collective.

For Freelancers:

Collective is more than a name — it’s how we operate and always have. We’re proud to deliver custom results thanks to specializations across our freelancer hive. Last year, our core team deployed the talents of 27 contractors to help our partners solve their unique challenges.

We are always looking for exceptional freelancers who understand the outdoor and environmental industries, jive with our team and work style, and bring unique experience and exceptional work ethic to our Collective. We work with writers and editors, creative directors and graphic designers, media planners and social media specialists, photographers and videographers, marketing strategists, non-profit specialists, and more.

If you have skills to add to our quiver, let us know you’re out there. Send your resume and portfolio to [email protected], and let us know how you can contribute.

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